By attending an Open House students are 60% more likely to convert and consider your institution when deciding their final place of study.
The open house is a chance for you to showcase your institution and create a personalized experience for your applicants, parents and lecturers. So, how can you create those connections virtually? Gen-Z spend the majority of their day online, so by harnessing the power of the internet (reviews, social media and cross-channel strategies) you can really leverage how you're perceived by your students.
This virtual on-demand session provides you with the understanding you need of your Gen-Z audience to make sure your connections hit the right spot. We show you what works, based on our research into your student audience, so you can create a virtual open house that resonates with your students.
Watch on-demand now.
- Innovation at open houses
- How to harness student reviews for advertising
- The power of student-generated content on social media
- Omnichannel approach
- Data capture and lead nurture