Discover the strategic findings and the 2021 personas from the seventh annual National Clearing Survey, the UK’s most insightful, independent survey of its kind.

By downloading the 2020/2021 report, you will gain a more detailed understanding of students’ actions prior to and post Results Day, their main influences and their motivators when choosing a Clearing place. An advantage over your competitors when it comes to Clearing.

What our partners have to say about the NCS:

"The National Clearing Survey helped us be more prepared for this year’s Clearing campaign. It really helped us to identify and work on the various audience segments most applicable to us and helped us to identify how these segments differ in the timing of their research and decision-making. As a smaller institution, which draws applicants predominantly from a localised area, it was great to be able to draw on national data - giving us an insight into markets further afield.”
York St John University
Marketing Manager
"For the past five years the National Clearing Survey has been an essential part of my marketing and recruitment planning."
Russell Group University
Marketing Director
"The NCS transformed the way we prepared our Clearing campaigns. It really helped us to identify and work on the audience segments most applicable to us and identify how these segments differ in the timing of their research and decision-making."
UK Institution
Marketing Director

Take part in next year's National Clearing Survey

If you're not already a partner (or just want a reminder of all the perks), then why not join thousands of other institutions in the next survey, to make the insights more representative than ever.

By taking part, you'll receive:

  • Early access to the NCS key findings and dashboards before general release, giving you a headstart in planning your 2022 Clearing strategies
  • Exclusive free access to your Akero dashboards, allowing you to benchmark the actions of your Clearing students with the average findings, competitor institution types, and geo-regions, identify opportunities and threats and so much more
  • An exclusive invite to our headline strategic findings event where you will find out the results and question our research team
  • The opportunity for your students to win a high-value prize to help with their ongoing studies

And what makes the decision a real no-brainer is that it is absolutely free to take part. So in other words, why wouldn’t you?

Help us make Clearing better

Launched to better understand the student journey through Clearing and improve the Clearing process for students across the country, this edition of the National Clearing Survey will offer you useful data, recommendations, and actionable insights that will improve your Clearing this coming year. And after the year we’ve all just had, insights have never been more important.